Reach
Opt-in broadcasts and notifications on the channel customers actually open — WhatsApp. Approved templates, segmented lists, and delivered-and-read confirmation on every send.
AI & Automation / WhatsApp & Messaging
Conversations that convert on WhatsApp
WhatsApp and messaging automation is the practice of reaching customers on the channel they actually open, replying instantly, and closing the loop in the same thread. MarkAge360 builds opt-in broadcasts, automated reply flows, quick-reply menus, catalogs, and in-chat payments — lead response, reminders, qualification, nurture, and CRM-connected conversations delivered as one programme.
- 98% open rate on WhatsApp messages — the channel customers actually read. Gallabox
- 2.7B monthly WhatsApp users — the reach to meet buyers where they already chat. Meta
- 45% higher click-through on conversational campaigns than one-way broadcast. Meta
Messaging approach
We turn a chat thread into a revenue channel.
We design conversations with intent — opt-in broadcasts that reach, automated flows that engage, and checkout that converts, all inside one thread. Reach, engagement, and conversion run as a single programme, so every message is compliant, every reply is instant, and the cart, payment, or booking closes where the customer already is.
Engage
Automated replies, quick-reply menus, and catalogs that move conversations forward. The bot answers instantly, qualifies intent, and surfaces the right product without a human waiting.
Convert
Carts, payments, and bookings completed right inside the chat. The order confirms in-thread, the receipt lands, and the conversion syncs to your CRM — no detour to a separate checkout.
Selected work
From first message to paid order,we make WhatsApp convert.
Opt-in growth, template approval, conversation flows, catalog and payments, and CRM sync stay connected while the messaging work scrolls past.
Opt-In Growth & List Building
Website widgets, QR entry points, and click-to-WhatsApp ads grow a consented audience — segmented and compliant from day one.
Template Approval & Broadcasts
Message templates are written for intent and compliance, submitted for approval, and scheduled as segmented broadcasts that land and get read.
Conversation Flows & Quick Replies
Automated replies, menus, FAQs, and qualification logic move every conversation forward, with a clean handoff to a human when it matters.
Catalog, Cart & In-Chat Payments
Product catalogs, carts, and payment links let customers browse and buy without leaving the thread — bookings and reorders included.
CRM Sync & Conversation Reporting
Lead status, conversation context, and conversions sync to the CRM, and delivery, open, reply, and revenue are reported against every campaign.
Infrastructure · B2B
Encardio Rite
Encardio Rite had decades of geotechnical engineering authority the internet could barely see. MarkAge360 built an integrated SEO, content and executive-branding system that grew monthly organic traffic from around 800 to as many as 70,000, with page-one visibility across five markets: India, the USA, the UK, the UAE and Australia.
Consumer · Brand campaign
Apple Switchers Campaign
Apple wanted non-Apple users across India's metros to reconsider iPhone. MarkAge360 ran a video-led brand campaign that showed what the Apple experience offers and how easy switching can be.
Automotive Marketing
Acton Service Centre
Five years running every marketing channel for a West London MOT and service garage, and building the software behind it. Organic traffic up 2,400%, revenue up 900%, and a first party customer database past 100,000.
Legal · Solicitors
Clifford Harris & Co
Clifford Harris & Co has advised businesses and families from London's West End since 1957, but its digital presence did not carry that standing. MarkAge360 rebuilt the firm online: a sharper brand expression, a website organised around how clients actually choose a solicitor, and search foundations written into every practice area.
Commercial · Tile Retail
Ferreira's
Ferreira's sells luxury Italian porcelain from a showroom on West End Lane in West Hampstead, and designs, supplies and fits it too. We ran their marketing as one system for two years: identity, a bathroom-led catalogue, search, and paid media built around a product people research for months and buy in person.
Higher Education
Institut Français India
MarkAge360's demand-generation system for Institut Français India: paid media, education affiliates, and lifecycle messaging run as one connected student-acquisition engine. It beat the Choose France lead target by 47% and returned an 8:1 ROI, with ₹8 back for every ₹1 spent.
Wellness · Subscription
OJO Life
OJO Life is a Delhi NCR wellness and meal-subscription brand that had spent two years stuck against its revenue ceiling. MarkAge360 built one connected wellness marketing growth system.
Higher Education
Study in India · GMAC
GMAC's first mandate to MarkAge360: a 90-day, 00,000 global campaign to move prospective students across 40+ countries.
Higher Education / Test Prep
The GMAT Exam by GMAC
Seven years, four regional mandates, 400,000+ leads across 20+ countries — work that began at King Crescent and moved to MarkAge360 at founding. What began as a one-year Middle East & Africa test grew into GMAC’s four-region growth partnership, every expansion earned on delivered numbers.
Education / Test Prep
Aakash iACST
Aakash's iACST is an always-on scholarship test. The mandate: hit the lead target for the August flight and cut cost at every stage. MarkAge360 delivered a 12% lead-to-conversion rate, with cost per lead down 15% and cost per conversion down 28%.
Education / Study Abroad
TOEFL Olympiad
A two-phase, full-funnel campaign that introduced the TOEFL Olympiad to India's Gen Z — turning study-abroad ambition into reach, a qualified database, and registrations that cleared every target set.
Geotechnical · B2B
Rite Geosystems
Rite Geosystems had deep expertise in geotechnical instrumentation and infrastructure monitoring that the US market could barely find online. MarkAge360 built an integrated system across US-focused SEO, engineering content, website optimisation and social media, making the brand discoverable for the products, applications and engineering problems central to its market.
01 / 12 · selected work
View caseMessaging platforms & tools
- WhatsApp Business
- Meta Cloud API
- Twilio
- Gallabox
- WATI
- Zapier
Related AI services
Move across the automation system.
Messaging rarely works alone — it sits beside chat and voice, qualification, booking, and the CRM. These sibling pages keep the automation architecture connected.
WhatsApp & Messaging Automation FAQ
Questions before youstart the conversation
Straight answers on WhatsApp Business setup, opt-in compliance, and turning chat threads into booked, paid conversions.
What is WhatsApp & messaging automation, and what's included?
It's reaching customers on the channel they actually open and replying instantly inside the same thread. MarkAge360 builds the full programme — opt-in list growth, approved broadcast templates, automated reply flows and quick-reply menus, product catalogs, in-chat payments, and CRM sync — on the official WhatsApp Business Platform. You get lead response, reminders, FAQs, qualification, nurture, and bookings running as one connected system rather than a disconnected bot.
How is a WhatsApp automation programme priced?
Pricing has two parts: our build-and-manage fee, and Meta's own per-conversation charges, which vary by country and conversation category. We scope the build — flows, templates, catalog, and integrations — as a fixed project, then run it on a monthly retainer sized to your message volume and number of journeys. We map your expected conversation mix up front so there are no surprises on the Meta side.
How long does it take to launch?
A focused first use case — opt-in capture, a couple of approved templates, and one automated reply flow — typically goes live in two to four weeks. The pacing depends on Meta Business verification and template approval, which we submit early so they review in parallel with the build. Catalog, in-chat payments, and deeper CRM journeys are added in phases once the core thread is converting.
How is this different from SMS or email blasts?
SMS and email are largely one-way; WhatsApp is a two-way thread where the customer can reply, browse a catalog, and pay without leaving the chat. Messages are opt-in and template-approved, so they land in a channel people actually read instead of a crowded inbox or a spam folder. The same conversation carries reach, engagement, and conversion, so you're not stitching together separate tools for broadcast, support, and checkout.
Which platforms and tools do you build on?
We build on the official WhatsApp Business Platform (Cloud API) through Meta-approved Business Solution Providers, never grey-market unofficial gateways that risk a ban. Around it we connect your CRM, helpdesk, and commerce stack — tools like HubSpot, Salesforce, Shopify, and Zapier or Make — so conversations, contacts, and orders stay in sync. We choose the BSP and flow-builder that fit your volume and existing systems rather than forcing one vendor.
How do you handle opt-in consent and compliance?
Every contact is added with explicit opt-in — through website widgets, click-to-WhatsApp ads, QR codes, or checkout — and we log when and how consent was given. We write templates to Meta's commerce and messaging policy, keep an easy opt-out in every flow, and segment lists so people only get relevant messages. This protects your sender quality rating, which is what keeps broadcasts deliverable and your number out of trouble.
