Discovery & research
We study your business, users, competitors, analytics, and search behaviour to define what the website needs to achieve before a screen is designed.
Website Design & Development
Websites that work like systems
Website design and development is the process of planning, designing, building, and improving a website so it can attract search traffic, earn trust, and turn visitors into leads or customers. MarkAge360 helps brands create responsive, SEO-ready websites with strong UX, fast performance, CMS workflows, and full-stack development built around business growth.
- 0.05s to form a first impression of a site — design decides it before a word is read. Lindgaard et al. · Behaviour & Information Technology
- 75% of people judge a company's credibility on its website design alone. Stanford Web Credibility Research
- 53% of mobile visits are abandoned when a page takes longer than three seconds to load. Google · SOASTA mobile research
Web design approach
We turn digital experiences into business results.
We design with purpose — rooted in strategy, guided by data, and aligned to business goals. UX research, creative direction, technical planning, and conversion-rate insight run as one workflow, so every website we ship is a high-performing growth engine built to rank, convert, and compound.
UX strategy & wireframing
We map sitemaps, user journeys, content hierarchy, and conversion paths so every page has a clear job and every click moves users forward.
Visual design & brand expression
We turn the blueprint into a polished, responsive interface with strong UI, clear typography, motion, and brand consistency across every device.
Selected work
From strategy to launch, weturn vision into digital reality.
Strategy, wireframes, high-fidelity design, full-stack build, CMS, and post-launch performance stay connected while the website work scrolls past.
Website Strategy Blueprint
Positioning, sitemap, SEO intent, conversion paths, and technical priorities are mapped before design starts.
Interactive Wireframes & UX Prototypes
Navigation, page hierarchy, forms, mobile flows, and content depth are pressure-tested in low-friction prototypes.
High-Fidelity Design Systems
Visual direction, components, responsive rules, and motion states become a reusable interface language.
Development & Deployment
Front-end, back-end, CMS structures, integrations, accessibility, QA, and speed are built as one release surface.
Post-Launch Performance Report
Speed, user flow, bounce rate, search behavior, conversion quality, and the next improvement backlog are reviewed after launch.
Infrastructure · B2B
Encardio Rite
Encardio Rite had decades of geotechnical engineering authority the internet could barely see. MarkAge360 built an integrated SEO, content and executive-branding system that grew monthly organic traffic from around 800 to as many as 70,000, with page-one visibility across five markets: India, the USA, the UK, the UAE and Australia.
Commercial · Tile Retail
Ferreira's
Ferreira's sells luxury Italian porcelain from a showroom on West End Lane in West Hampstead, and designs, supplies and fits it too. We ran their marketing as one system for two years: identity, a bathroom-led catalogue, search, and paid media built around a product people research for months and buy in person.
Higher Education
Institut Français India
MarkAge360's demand-generation system for Institut Français India: paid media, education affiliates, and lifecycle messaging run as one connected student-acquisition engine. It beat the Choose France lead target by 47% and returned an 8:1 ROI, with ₹8 back for every ₹1 spent.
Ecommerce · Organic growth
Olivastu: organic growth
Olivastu is a UK online headshop in a category where paid ads are off limits, so we built acquisition another way. A Magento store engineered for search, the market mapped across three layers of intent, and Olipedia, a hub answering real customer questions. Within four months the new domain outranked incumbents like Grasscity. Month three: 84,000 monthly users. No paid media.
Geotechnical · B2B
Rite Geosystems
Rite Geosystems had deep expertise in geotechnical instrumentation and infrastructure monitoring that the US market could barely find online. MarkAge360 built an integrated system across US-focused SEO, engineering content, website optimisation and social media, making the brand discoverable for the products, applications and engineering problems central to its market.
Higher Education
Study in India · GMAC
GMAC's first mandate to MarkAge360: a 90-day, 00,000 global campaign to move prospective students across 40+ countries.
Education / Study Abroad
TOEFL Olympiad
A two-phase, full-funnel campaign that introduced the TOEFL Olympiad to India's Gen Z — turning study-abroad ambition into reach, a qualified database, and registrations that cleared every target set.
01 / 12 · selected build
View caseTechnology partners
- Shopify
- WordPress
- Envato
- Adobe
- Slack
- ClickUp
Related digital services
Move across the stack.
Digital projects usually touch more than one branch. These sibling pages keep the service architecture connected without forcing every detail into one long page.
Website Design & Development FAQ
Questions teams askbefore they build
Straight answers on scope, pricing, timelines, and the SEO and performance that decide whether a site actually grows the business.
What does website design and development include?
We cover the full path from discovery to launch — UX research, sitemap and wireframes, visual and brand design, full-stack front-end and back-end build, CMS setup, on-page SEO, responsive QA, and performance tuning. You get a site that is designed, built, content-ready, and instrumented for tracking, not just a set of static pages. Hosting, security, and post-launch support can be scoped in too.
How much does a custom website cost?
Pricing depends on scope — number of templates and unique pages, the CMS or stack, custom functionality, integrations, and how much content and SEO work is involved. A focused marketing site sits at one end of the range and a large multi-template or full-stack build sits at the other. MarkAge360 scopes a fixed price after a short discovery call so you know the number before work starts, and we flag where phasing can lower the upfront cost.
How long does it take to design and build a website?
A typical marketing site runs a few weeks to a couple of months from kickoff; larger full-stack builds with custom features and migrations take longer. The biggest variables are content readiness, the number of approval rounds, and the complexity of integrations. We work in clear stages — discovery, design, build, QA, launch — so you always know what is in flight and what we need from you to keep the timeline on track.
Should I use a template builder or a custom-developed site?
Templates are fast and cheap but you inherit their structure, performance ceiling, and look-alike design. A custom build lets us shape the UX, page hierarchy, and code around your conversion goals and brand, and it scales cleanly as you add pages or functionality. MarkAge360 often uses a well-chosen CMS or framework as the foundation and builds custom on top — you get editing speed without giving up control or performance.
Which platforms and technologies do you build on?
We work across WordPress, Webflow, and headless CMS setups, and full-stack stacks using modern JavaScript frameworks with the right back-end and database for the job. The choice is driven by who edits the site, what it has to do, and how it needs to scale — not by what we happen to like. We recommend the stack during discovery and explain the trade-offs so you are not locked into something you cannot maintain.
Will a redesign hurt my existing SEO and rankings?
It does not have to. Before launch we audit your current URLs, traffic, and rankings, preserve or 301-redirect every important page, keep proven content and metadata, and carry over structured data. We validate redirects, crawlability, and Core Web Vitals on staging, then monitor search performance after go-live so we catch any dips early. The goal of a migration is to protect the rankings you have and improve from there.
